Programmatic Display Advertising
programmatic display is now a seriously effective way of targeting people ‘in the moment’.
AND get the creative right and you’ll also be showing off your brand to a wider audience, whilst still going after that ever-important ROI.
thousands of calculations before the page even loads.
The power of programmatic means you can find the right user, on the right device, at the right moment, and all in time to drive awareness and intent.
We’re using machine learning artificial intelligence to target individual users rather than audiences as a collective, it’s as cutting edge as they come – in fact it’s very similar tech to that used by the world’s biggest banks to buy and sell shares at the right price at the right time, to within a trillionth of a second.
So, whether it’s sales you’re looking to convert or awareness at the top of the purchase funnel, you’re sure to achieve your KPIs as well as deliver a more cost effective ROI than you can shake a stick at.
And with the addition of retargeting and some very clever audience profiling, we’re confident you’ll never look back.
target an individual, not a demographic
Programmatic advertising is fast becoming the smartest way to advertise online. Stop guessing who your audience are or buying ad space on websites you hope your consumers like.
Instead, take the actual data from the people buying from you, and find out what makes them tick (in one of thousands of granular ways). Then match them to other people online and are most likely to convert for you.
Programmatic display advertising uses thousands of indicators and browser behaviour habits to build a tremendously complicated picture of your real audience. Looking at people who have bought from you previously, it can match up to millions of active users and find the ones who are uniquely most likely to buy from you.
We’ll set it all up, build your database, develop the creative and develop what works.
Advertising has never been so clever.